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The Five Keys to Designing an Ideal Software User Experience

Posted by Mark Messick

Fri, Aug 09, 2019 @ 07:30 AM

At some point during our careers, most of us have had experiences working with both good and bad software systems. While it’s sometimes difficult to pinpoint exactly what determines your satisfaction level with a system, one thing is certain: You know a good one when you use it. But what is it that separates great design from poor design? When designing software for your organization, or evaluating the purchase of a third-party system, what are the key factors to consider? In all systems, no matter what industry they are meant to serve, there are five key steps to consider during the design phase of the project.

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Topics: Commercial Lending, User Centricity

A Well-Thought-Out Communication Strategy Can Prevent Customers From Ghosting You

Posted by Patty Moore

Wed, Jul 10, 2019 @ 03:21 PM

Communication Strategy and your customers

“Ghosting” – if you’re not familiar with the term – is when someone you’re in a relationship with stops communicating with you, leaving without a trace.

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Topics: FI Operations, User Centricity

Saving Your Data Means Saving Your Customers

Posted by Eric Flick

Wed, May 01, 2019 @ 03:17 PM

I don’t know about you, but I can remember a time when there were only about a dozen holidays on the calendar. Now it seems like almost every day is National fill-in-the-blank Day.

Disaster Recovery (DR) and Business Continuity (BC) practitioners are up for fun as much as the next person, so not to be left out of this trend, there are a couple of related items you should put on the calendar for the next time they roll around.

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Topics: Cybersecurity, Data Management, Business Continuity, Community Banks, User Centricity

A History Lesson on Consumer Lending

Posted by Susan Griffin

Thu, Feb 07, 2019 @ 11:19 AM

Part 1: The Early U.S.

It’s always good to look back on how segments of banking originated based upon events or existing needs of the time. And, as the old cliché goes, you can't know where you’re going until you know where you’ve been. This is as much true in business as it is in life.

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Topics: Credit Unions, Financial Institution, Fintech, Community Banks, User Centricity

AI and the Modern Marketer’s Toolkit

Posted by Nicole Harper

Wed, Jan 09, 2019 @ 11:00 AM

Gartner research tells us that CMOs spend an average of 18% of their overall marketing budgets on customer experience (CX) initiatives – signaling the importance of investing in CX improvements to make your company stand out so you can gain a competitive edge. Big Techs like Amazon are already delivering seamless, simple, intuitive experiences, and as they continue to raise the bar for consumer expectations, it’s hard for community banks and credit unions to keep pace. While financial institutions may not have the fun factor of online shopping or content streaming, they still have an opportunity to create delightful and contextually relevant experiences by revving their marketing engine with artificial intelligence (AI).

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Topics: Credit Unions, Digital, Community Banks, FI Operations, User Centricity

Help Us Help You: How Providing Content Feedback Helps Everyone

Posted by Molly Mantei

Wed, Dec 19, 2018 @ 11:00 AM

 

Are you one of the 72% of American online consumers who would prefer to find the answer to your question on a company’s website rather than call or email the company? If so, this post is for you.

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Topics: Credit Unions, Community Banks, FI Operations, User Centricity

Sales Strategies: Learning to Thrive on the 5 Ms

Posted by Patrick True

Fri, Nov 02, 2018 @ 07:00 AM

 

The way we treat our clients and prospects determines how successful we are in exercising any long-term sales strategy within our organizations. As our mothers told us, “minding our Ps and Qs” goes a long way toward creating strong relationships. That’s just the beginning, though.

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Topics: Commercial Lending, FI Operations, User Centricity

Banking’s Newest Four-Letter Word: Varo Receives Preliminary Fintech Bank Charter Approval

Posted by Nicole Harper

Wed, Oct 31, 2018 @ 11:00 AM

 

The four-letter word currently buzzing around the banking world (perhaps among other choice four-letter words) is “Varo.” Recently, Varo received preliminary approval from the Office of the Comptroller of the Currency (OCC) of their application to start Varo Bank – the first mobile national bank. Is this the dawning of a new era in banking?

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Topics: Credit Unions, Fintech, Community Banks, User Centricity

Reinventing Your Card Strategy for the Digital World

Posted by Jennifer Geis

Wed, Oct 24, 2018 @ 11:00 AM

Cards Come First as Payment-Of-Choice

When is the last time you used your credit card? Most likely, you used it within the last few hours – or at the very least, within the past couple of days. Consumers worldwide are depending upon and using card payments at increasingly higher rates. What’s the reason for the hike in card usage? Cards are convenient. Cards allow us access to a trail of our purchase history. We’re rewarded when using our cards with points, cash back, or other items. And lastly, cards offer a “buy now pay later” benefit that we all can appreciate. According to a study done by VISA and Pymnts.com titled How We Will Pay, 61% of all consumers say speed or trust is the most important reason for using credit or debit cards. Two-thirds of people prefer to use cards or mobile options over cash. And 77% of people would still patronize stores if they dropped cash.

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Topics: Credit Unions, Financial Institution, Payments, Digital, Community Banks, User Centricity

Take the 2018 "Retention Visit Challenge" to Boost Your 2019 Results

Posted by Patrick True

Fri, Oct 19, 2018 @ 07:00 AM

 

There are no traffic jams along the extra mile.– Roger Staubach 

Those of us who have spent most of our careers in commercial lending realize that there are typically two peak seasons during the typical calendar year. These are April – June and September to mid-November. By mid-November, many lenders are following the lead of their business clients and starting the holiday slide into to year end.

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Topics: Commercial Lending, Fintech, Community Banks, FI Operations, User Centricity

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